Workshop: Sectoral Competitiveness, Value Chain and Market Analysis

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The UNIDO and European Union funded Trade Related Technical Assistance programme (TRTA II), in collaboration with the Trade Development Authority of Pakistan (TDAP) arranged a workshop titled ‘Sectoral Competitiveness, Value Chain and Market Analysis’ on 7th October, 2015 at the UNIDO headquarters in Islamabad. The aim of this workshop is to raise awareness about the tools and methodologies required to carry out Global Value Chain (GVC) Analysis.

Participants of this workshop included representatives from organizations such as Trade Development Authority Pakistan, Small Medium Enterprises Development Authority, Pakistan Institute of Trade And Development, Islamabad Chamber of Commerce and Industry, National Productivity Organization, Engineering Development Board, Rice Exporters Association Pakistan, Pakistan Horticulture Development Export Company, Technology Upgradation and Skill Development Company in addition to many others. Educational institutes such as Pakistan Institute of Development Economics and University of Agriculture Faisalabad also participated in the workshop.

The workshop was headed by Mr. Manuel Albaladejo, an international expert on GVC Analysis. He has worked in various countries for the implementation of GVC tools and methodologies.

Value Chain Analysis is one of the essential tools in policy formulation which ensures the effective allocation of development resources to benefit the private sector for enhanced export. In order to maintain competitiveness in the export markets, the monitoring and assessment of global and regional trends in trade and industry is necessary. The result of such analyses will then be used for decisions on policy and strategies of the country with regards to trade.

Mr. Manuel emphasized the need to establish permanent research cells and wings in the public and private sector organizations that have the expertise to produce sector profiles and market analysis for policy makers, local and foreign investors and all other stakeholders to make informed decisions.

Ms. Rabiya Javeri Agha, Secretary TDAP, stressed on the significance of capacity building in public institutions and ensured her full support and cooperation towards the initiative.